Altenar has broadened its presence throughout regulated betting markets by a brand new settlement with Betico, a just lately established European operator. The collaboration offers Betico entry to a completely managed sportsbook resolution designed to help its early growth, whereas additional embedding Altenar in key areas the place demand for scalable sports activities betting expertise continues to develop.
Partnership Focus and Expertise Integration
Beneath the settlement, Betico will combine Altenar’s sportsbook companies, which embrace customised betting options, platform administration instruments, and a collection of danger and compliance features. These methods are meant to strengthen Betico’s platform efficiency as the corporate works to construct its place amongst Europe’s rising operators.
Betico, based in 2025, has aimed to ascertain a fame for a reliable and interesting betting surroundings. The transfer to accomplice with Altenar displays its plan to develop an upgraded sportsbook that aligns with regulated market requirements and presents stability throughout its progress section.
Dmytro Dobronravov, Betico’s Chief Working Officer, mentioned the operator looked for a accomplice that matched its targets in expertise and reliability. “We’re delighted to accomplice with Altenar as our new sportsbook supplier. We had been on the lookout for a premium choice to collaborate with, and Altenar’s fame for innovation and dependability made them the right selection,” he mentioned, as revealed on Altenar’s LinkedIn web page. He added that the corporate expects the answer to help a stronger expertise for patrons as Betico expands regionally.
Altenar, lively within the B2B sportsbook and iGaming software program sector since 2011, has elevated its exercise throughout Europe and different regulated areas all through 2025. Its settlement with Betico follows a number of developments earlier within the yr, together with new licensing approvals and platform enhancements which have widened its attain.
The provider enhanced its sportsbook by the combination of FeedConstruct knowledge, which supplies real-time sports activities info and helps extra correct odds era. Altenar additionally secured a provider licence in Denmark, opening alternatives in certainly one of Europe’s extra tightly regulated on-line playing markets, and went dwell within the Netherlands for the primary time.
Further progress has taken place outdoors Europe. Altenar appointed Brendon Jeacocks as its South Africa Regional Director following the acquisition of a Nationwide Producer’s licence from the Western Cape Playing and Racing Board in late 2024. The appointment was meant to help industrial growth within the area and deepen relationships with operators in search of licensed expertise suppliers.
Strategic Influence for Each Firms
Each corporations count on the partnership to result in operational benefits. Betico goals to strengthen its sportsbook with versatile betting markets, automated danger controls, and instruments able to dealing with rising volumes. Altenar views the settlement as a continuation of its technique to provide adaptable options that deal with various regulatory frameworks and operator necessities.
Vagelis Bairlis, Senior Gross sales Supervisor at Altenar, mentioned the partnership represents the kind of collaboration the corporate goals to construct in regulated markets. “We’re proud to help Betico’s progress because it enhances its providing with our premium sportsbook companies, designed to ship cutting-edge options and a seamless expertise for gamers,” he mentioned.
He added that the cooperation highlights the corporate’s core strengths. “This collaboration underscores Altenar’s potential to ship dependable, scalable, and totally compliant options tailor-made to operators’ distinctive wants, guaranteeing sustainable progress in aggressive world markets.”
Along with industrial initiatives, Altenar just lately launched its ‘Behind The Wager’ webinar collection, created to help operators and suppliers in search of to strengthen their understanding of regulatory expectations. The session matters included improvement and compliance practices in key markets akin to Brazil.
As Betico implements the upgraded sportsbook and Altenar continues to develop its portfolio, each corporations see the settlement as a well timed step throughout a yr marked by notable exercise in licensing, product enhancements, and market growth.
